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4 Common SEO Mistakes to Avoid

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SEO has turned out to be a revenue generation channel over the years and is a key part of the digital marketing strategy of every brand. The SEO market is predicted to touch a $1.6 billion figure by 2021 and if you are also considering increasing your investment in SEO, you must pat your back for the decision; however, there are certain mistakes you must avoid if you wish to fetch desired results. Say no to keyword stuffing The best SEO company in India says that keyword stuffing has never been considered a good practice, but you still see a lot of enterprises making this blunder. Major search engines including Google and Bing have updated their algorithms from time to time to single out keyword-stuffed content. Such websites are penalized quite heavily and removed from indexing. Not to say that you must not use keywords in your content. Keywords inarguably are an important element of SEO, but you really can’t go aggressive about it. Find a sweet spot and let the magic unfold for you.